This week is all about getting ready for re-opening and getting our marketing in place so we can get people signed up!
This week we started off with an interview I did for UKPT’s Facebook Group where I shared my advice for your fitness business marketing ready for re-opening ✅
Yesterday, I shared 5 tips for the actual re-opening of your business
Today I’m going to share 1 thing that’s working right now that’s building us a nice list of prospects
This strategy, tactic whatever you want to call it – is working really well for our Facebook Ad clients 😁
So well – we put a course on it in The Portal
We’re telling prospects on Facebook that we’re going to give them a FREE ebook ⬇️
They download it, give us their email and on the thank-you page we try to get them into the free group
This means we’re collecting 3 sets of data 🔥
Pixel data to retarget them ✅
Email address ✅
Adding them into our FREE Fb group ✅
This way we can build them up and turn them into a qualified lead
This all starts with the Ebook ⬇️
This Ebook has to be something your prospect is interested in
We then set it up as a Facebook lead ad
This means their details are already pre-populated into Facebook
Meaning its a much easier transition 🙌
They give you their details and the thank-you page directs them to your Free Facebook Group
They join and you can start building up your content ✅
Success stories, video series, engaging content
They start to know, like & trust you 👊🏻
Then you also deliver this ebook to their email
And send over a 3/5 day series of emails about your ebook
For exmaple:
1 – ebook
2 – how to use it
3 – results story
4- tell them about your programme
This is building your pool of interest 🎣
SO when we get that re-opening date
You can target them right away! 😆
You can literally spend £5 a day on Facebook
And this is exactly what’s working for us right now
For DKnine Fitness and our Ad Clients
Like I said this course step by step 🪜
AND in The Portal ⬇️
The ebooks, the email follow-ups etc
Drop us a message for more info!
David 🙂