Firstly, what a crazy day yesterday was ?

The “30 Day Half Price Trial” for The Portal ended last night and we had a good number of takers

Now I need to jump on the induction call with them all to get them set up

There was then a TAG which gained me 13 new friends and over 20 new followers on Facebook

That’s what today’s email is about ?

In the UKPTs Facebook group, there was a post asking for advice on Social Media Marketing

A fellow member of my “FREE FitPro Lead Generation with Dave” tagged me

This lead to all the new friends and followers

Which meant I had to step up and produce the goods

Here is how it went down ⬇️⬇️⬇️⬇️⬇️

THE QUESTION:

Anyone here smashing their social media marketing in attracting a potential local clients for a face to face PT sessions? Yes?

What is your strategy?

MY ANSWER:

The whole aims of producing daily content for your social media channels is to be able to built KLT, so that the prospect “Knows, Likes & Trusts” you enough to reach out and ask for more information.

If you get this bit right, the enquires will always come.

It is possible to turn people off tho, terrible content like “5 vegetables that you need to eat every day” is boring and old.

So here are a few ways I get my team at DKnine Fitness and my FitPro business owners to focus on:

1) A content calendar! This is possibly the easiest way for someone to stay on top of producing content on a daily basis.

✍️ Monday – Motivation Monday: Results or story about one of your clients

✍️ Tuesday – Tasty Tuesday: A recipe from your own collection or share a recipe from somewhere like the BBC.

✍️ Wednesday – Workout Wednesday: A live or recorded 10 minute workout that can be done at home

✍️ Thursday – 5 Tip Thursday: 5 Tips that will help you…..

✍️ Friday – Shoutout Friday: Shout out to all your clients, with pictures of how well they have done and things they have achieved this week.

2) Talk about your clients all the time! People need to know you are real, and that you work with people just like them. So taking pictures with clients, sharing their stories, their results is always a great way to build trust.

3) Dangle that carrot! If you know what your prospects really want, and I mean more than the basic weight loss. Then dangling that in front of them will make people reach out all the time.

For example: How a single mum of 2, has built the confidence to go swimming for the first time with her kids.

These types of stories will really hit home and make people reach out.

4) Do what I do! If you decide to follow me, you will see that I give everything away. From the best Facebook Ads, to ways to improve your website and much more.

The reason this works so well is that if they see the stuff you give away for free, then imagine what the quality of stuff you give away if they pay you.

JUST LIKE THIS POST

Hope this helps 🙂

David 🙂

PS… Want a free “Copy & Paste” content calendar? Use the box below to claim