Here’s How Story Telling Works For Us

This week is all about copywriting

And we’ve focussed a lot on the social media aspect of it 📱

On Monday, Catherine shared her experiences and thoughts regarding ethical copywriting and making sure that your prospects are enjoying and motivated by your copy

Yesterday we looked at 5 different types of social media posts

Today though we’ve got what’s working for us and ad clients right now

⬇️ ⬇️ ⬇️

What I want you to focus on today is writing stories for your social media

For example, you have a particular client, they haven’t lost loads of weight or changed dramatically but you can still write an inspiring story about it

You can talk all about their mental change

Because a lot of people who join a fitness programme are stepping out of their comfort zone 🪜

They might be a complete novice and really scared

So try to write about them, or video them talking about their journey, their success

-What was life like before you joined
-What worries did you have
-What happened when you found out about us
-What was the signup process like
-Where are you now?

You want to talk about their entire experience ✅

When prospects read this, it gives them a real good insight into the type of things you can achieve

They will feel they can relate to someone, and this will encourage them to join 😇

This is why we always encourage reviews from our Portal members

Because it works!

David 🙂

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