CASE STUDY: KELLIE COOPER
“FROM STRUGGLE TO TRIUMPH: DAVID KYLE’S GAME-CHANGING EFFECT ON BTB FITNESS GYM!”
Kellie from BTB Fitness
Meet Kellie, a recipient of a remarkable transformation that has unfolded since January for a small independent gym situated in Warwickshire. The credit for this notable shift largely belongs to the collaborative efforts led by David Kyle. In previous times, the gym relied on client referrals and what they perceived as effective Facebook ads, until David’s insights illuminated the critical need for precise audience targeting.
After a concise consultation, David adeptly captured the gym’s ideal client profile, encompassing both male and female demographics. He proceeded to curate posts showcasing the gym’s images, strategically directing them towards potential clients. Remarkably, within mere hours, the gym’s inbox was inundated with inquiries about their offerings. This surge translated into a consistent flow of prospects visiting the gym, a significant proportion of whom successfully converted into loyal members. Even amid the challenges posed by the COVID pandemic, clients who joined between January and March exhibited unwavering loyalty throughout the lockdown period. As restrictions eased, renewed marketing endeavors triggered another wave of prospective clients.
With David’s expertise and consistent updates in play, the gym is fortified with confidence that upon full reopening, they will continue to attract well-suited clients. The collaboration with David has undeniably ignited a transformative shift, fostering excitement about the ongoing influx of fitting clients poised to join the gym.