It’s been a bad week or so with FB Ads
January is a strange time of the year for most Fitness Business
Everyone is expecting to fill up ?
Which is usually the case in the first week or so of the month
Then everything almost comes to a holt
Ads really start slowing down
People don’t answer the phone
No-one wants to sign up
We start to freak out ?
Especially those who are spending big ? on ads
Yet you may still be seeing that there are pockets of fitness business who are still killing it
These are the people who have the systems in place to make sure ads never stop delivering ?
Here are a few things they have in place…
When a lead comes in
✅ They are added to an email follow up series that is designed to build trust over the next few days
✅ They also have an automated text message go out right away letting the lead know that someone will be in contact shortly
✅ Final they start calling and texting
Day 1, they will call at least twice with a text message after each attempt
Then they do the same for the next few days
After all, this lead did give you their number to follow up with them and give them more info on the programme
If you get all this done, you can rest assured that sales will be made ?
Now these emails ?…
They will need to build trust and deliver value, therefore make sure you are talking to your target audience about there wants and needs
Referring back to your current clients and how they have achieved there results with you
Make it all a story
Then we have the text messages ?…
These text message will need to keep adding more urgency to spike the lead’s interest
Finally, once you get a hold of the lead on the phone, we need to be ready with the questions you need to ask in to get them booked in or sold
Again it’s all about working on the steps and systems before you just go out and spend big on ads
Still not sure??
Then come and join us inside The FitPro Portal
Where we give you all this and way more to help you keep generating leads on a daily basis
Ps… Payday is almost here, so be ready when everything starts getting back to normal ?
Running a successful personal training business and acquiring personal training clients is not easy as most people think. It's more than just being a certified personal trainer. You must also be a good marketer to attract clients and grow your business. Many personal...
How to increase gym member retention? What's harder than getting new gym members? Keeping them. An average person joins a gym with good intentions, but statistics show that most give up within the first few months. It could be anything from a lack of results to not...
The pandemic wreaked havoc on almost EVERYONE's business! Here's Oli talking all about how he made it through And lessons he's learned from the experience Give it a listen and let us know what you think! David 🙂