You Never Know Who Is Watching You
Holly & Elsie have started going to spin class at the local Pure Gym
The last 2 times they have been the instructor was helpful, fun, friendly, excited and motivated to do the workout
Yesterday was the first time Willow joined them
It was a different instructor
He wasn’t on the bike, just standing next to it
He didn’t check everyone in or show Willow how to use the bike
The music was loud & he wasn’t putting effort into his instructions so no one could hear him ??
His shoulders were slumped
And you could tell he didn’t really want to be there ?
Now, say if we were looking for staff – it’s obvious which one we would go for
So, here’s the thing
You never know whos watching you
Your social media presence, your emails
People will always be checking you out to see if you’re a good fit for them
And it all comes down to Know, Like & Trust
If they see boring generic posts
Or videos of you PT’ing and you aren’t passionate & involved ?
Then the people viewing this content won’t feel this is the right place for them
And it’s the same for us
We’ve seen this brilliant spin PT and now if we’re ever looking for staff we may well approach him ?
⬇️ ⬇️ ⬇️
And this is something we always talk about in staff meetings
We have clients who travel 15-30 minutes to come to the gym
They’ve had a stressful day ?
And this hour they spend with us will be their favourite hour of the day
This is why it’s so important we encourage our staff to be friendly, to be motivating, to be chatty
So, is your content on social media good enough to get people excited?
And are you motivating and engaging with your current clients enough?
Otherwise you run the risk of demotivating them
Make sure you and your staff are on top of this ??
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