A reason for your expensive ads

You have been running ads for a few months now

Yet you can’t seem to get the cost per lead down

Then today is your lucky day ?

Here are a few ways you can help reduce your cost per lead

? Start with split testing your images. If you spend £5 a day, then have 5 different images to see which ones are costing the least

? Split up your gender. If your running ads to the same gender, then you are 100% shooting yourself in the foot. Split these up

? Split the age up. Same as the above, if you work with people 20-60 years then you NEED to split the ages up. 20-40, 40-60. You will see better results

? Test the difference between campaign types. Traffic, Page Engagement & Conversions

These are just a few ways we get the costs down for our Ad Management clients

David 🙂

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